Located in the heart of Holborn, an extravagant and beautiful place to meet with equally extravagant and beautiful people. We pull out the stops for every occasion: excellent service, atmosphere and food & drink to make your party or event one to remember! Our versatile and flexible venue is perfect for all your needs, from booking one of our 5 rooms any day of the week to a full venue hire of up to 921 guests.
Get in touch with the team and enquire today! Whether it's getting together with a friend, celebrating something special or a missed occasion you can book your table now. Looking forward to returning to the office and being able to have a breakfast meeting or a business lunch?
Get in touch with the team and enquire today! Whether it's getting together with a friend, celebrating something special or a missed occasion you can book your table now. Looking forward to returning to the office and being able to have a breakfast meeting or a business lunch?
Services
Unwind with after work drinks or catch up with friends at Bar Sway's Happy Hour, available from 5pm until 7pm, Monday to Friday. Love our Pizzas? Enjoy two for 14! We are right in the heart of Holborn and a short walk from Holborn Tube Station. So why not stop by to enjoy some fantastic deals on drinks.
Located on the ground floor of the venue, this room is the perfect area for a welcoming reception. The space features quirky decor, comfortable seating and a cosmopolitan style open kitchen. Use the individual areas separately or combine them to create the perfect backdrop for any occasion, day or night - from breakfast meetings and day workshops, to late night parties with your own DJ.
Reviews (25)
Aisha Hirani
Jan 15, 2022
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I booked an area at Sway for my birthday. Upon arrival the bouncers acted very rudely with me and my guests and would not let two of my guests in. This was despite the fact that they were not intoxicated. They then threatened to kick me out because I politely tried to talk to them and ask them for a reason that they would not let my guests in. I even asked to speak to the manager to which the bouncer responded ‘he has no authority over me and my decision is final’. I had paid £250 for an area and left within an hour because of the service and the way my friends and I had been treated by the
Ysmn Adm
Jan 01, 2022
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Swanky bar in Covent Garden with multiple rooms with various DJs and ambiance.
Went for a networking event and caught Omicron there, because of course no masks + packed like sardines + yelling in each other's face/ear to communicate = disastrous health consequences.
Would go again but with the highest degree of caution. :)
Went for a networking event and caught Omicron there, because of course no masks + packed like sardines + yelling in each other's face/ear to communicate = disastrous health consequences.
Would go again but with the highest degree of caution. :)
Saji Krish
Dec 22, 2021
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Was there for a work event and the first few bartenders were kind of moody. Once the bartender, Marius, started his shift, the energy changed completely. He was thoroughly enjoying his work and doing all sorts of tricks because he was passionate about his job. If it weren't for him, I would not have left a review.
Food was mid but service was top tier.
Food was mid but service was top tier.
Harguitay MrsTravel Don
Dec 19, 2021
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People need to give this club a break. Reading the reviews here I was super scared of booking . It was my hubby party yesterday. We were 17 and had the best experience ever. The club is very very affordable for Holborn. I had a prebooked table with 5 bottle of Champagne. . When we arrived we were asked to pay entry. I politely explained that we were told we would not pay. The lady checked with the manager Peter and he let us in. No drama. Our drinks arrived 5 min later as we were in. Everybody was nice, Peter was the nicest. DJ was the best, playing rap, hip hop afrobeat and even French pop. Which
Simone
Dec 10, 2021
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If you wanna be treated like a garbage bag, this is the right place to go. Awful management, overrated luxury, beers and the white wine were always warm, and the worst thing is the abuse of power from the security guys. Yes, I can confirm it, as other people wrote on here, the security staff is extremely rude, disrespectful and aggressive with customers!!! Luckily there were some young and kind waitresses that did a great job to give us some comfort. Other than that, this place is NOTHING.
Humble Desmond Ade Hallelujah
Nov 28, 2021
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Amazing music and set up, the floor staff where the best i have seen for a long time and i know a good floor staff when i see want i use to do the job, bouncers are polite.
The venue is located in a good area and i will definitely recommend it, only downside was ordering our drinks and they took ages to come and they brough use the the wrong bottles but it was an enjoyable night
The venue is located in a good area and i will definitely recommend it, only downside was ordering our drinks and they took ages to come and they brough use the the wrong bottles but it was an enjoyable night
Brandon Charles
Nov 27, 2021
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Lucy Claire Hyslop
Nov 26, 2021
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J. C.
Nov 20, 2021
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Rohan Day
Nov 19, 2021
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Carly Pickering
Nov 15, 2021
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We hosted an event last night at Sway Bar and it was fabulous.
James (General Manager) & Bri (Head Of Sales) were absolute superstars from the very beginning. Our event was actually for Hospitality, talking about why Hospitality is such an amazing industry to work in and Sway did the Industry proud!
A lot of thought and care went into our event with added extras & amazing service!
We will be back for sure!
James (General Manager) & Bri (Head Of Sales) were absolute superstars from the very beginning. Our event was actually for Hospitality, talking about why Hospitality is such an amazing industry to work in and Sway did the Industry proud!
A lot of thought and care went into our event with added extras & amazing service!
We will be back for sure!
Martin Allen
Nov 12, 2021
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Jolene A.
Aug 31, 2017
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Gemma M.
Oct 24, 2016
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I can see there is a reason for the 3 stars at this place and I won't be back.
The staff aren't particularly friendly and it's next to impossible to get served at the bar. We tried to sit in on of the booth areas, which there were 6 other empty ones and were told we had to move as they were all booked. After waiting over 40 minutes to get served at the bar and drinking our half price bottle of processco, the only good part of this visit no-one came to sit at any of the tables.
It's a shame as there is nice decor and reasonable prices drinks, unless they up their game I won
The staff aren't particularly friendly and it's next to impossible to get served at the bar. We tried to sit in on of the booth areas, which there were 6 other empty ones and were told we had to move as they were all booked. After waiting over 40 minutes to get served at the bar and drinking our half price bottle of processco, the only good part of this visit no-one came to sit at any of the tables.
It's a shame as there is nice decor and reasonable prices drinks, unless they up their game I won
Christopher K.
Oct 03, 2016
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Worst night out in London!
We booked a table and put a tab on the bar for about 15 to 20 people. The bar tender was very slow and took about 10 minutes to make a single drink, he constantly kept looking at what he needed to put into each drink (even if we asked for a drink he had just made for us).
We were there for almost two hours, when two of our friends were rejected at the door as the door girl didn't like their look (they were wearing Kenzo tops and jeans). I spoke to the manager on the night, Susie, explaining we had booked a table and had a tab, and just asked for them to let our
We booked a table and put a tab on the bar for about 15 to 20 people. The bar tender was very slow and took about 10 minutes to make a single drink, he constantly kept looking at what he needed to put into each drink (even if we asked for a drink he had just made for us).
We were there for almost two hours, when two of our friends were rejected at the door as the door girl didn't like their look (they were wearing Kenzo tops and jeans). I spoke to the manager on the night, Susie, explaining we had booked a table and had a tab, and just asked for them to let our
Leza S.
Apr 19, 2016
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What can I say about Sway. I've been here before for a meal , it was ok. This time I was roped into going to the club in the basement.
There is not much I can say about Sway. It's pretentious, some of the people that go there are pretentious. That doesn't bother. What bothered me are security. There is a cloak room for those who want to leave personal items, they charge £2 per item. If you've just popped in with friends unexpectedly and have a lot of stuff on you it can get quite pricey. So if you don't want to leave your items there people will naturally leave
There is not much I can say about Sway. It's pretentious, some of the people that go there are pretentious. That doesn't bother. What bothered me are security. There is a cloak room for those who want to leave personal items, they charge £2 per item. If you've just popped in with friends unexpectedly and have a lot of stuff on you it can get quite pricey. So if you don't want to leave your items there people will naturally leave
Mei S.
Feb 02, 2016
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The club is in the basement, lots of different rooms with its own bars. Great place to go if you just want to dance. Great fun with groups and parties.
Security strict on bags and coats on seats/floor, must check into cloakroom at £2 an item, so regulars bring a large holdall or gym bag and stuff as much into one bag so class as one item! Constant long queues at the cloakroom though either checking in or taking out.
Security strict on bags and coats on seats/floor, must check into cloakroom at £2 an item, so regulars bring a large holdall or gym bag and stuff as much into one bag so class as one item! Constant long queues at the cloakroom though either checking in or taking out.
Parth K.
Sep 25, 2015
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Went to Sway bar today and realised why students like going to this place. A trendy set up within two rooms, one with old tunes from the 80s and the other room with the recent charts, RnB and hip hop.
You will see a lot of drunk people and sometimes dancers around.
It was a good experience but can leave it for students!!
You will see a lot of drunk people and sometimes dancers around.
It was a good experience but can leave it for students!!
Kristine T.
Jul 20, 2015
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Sway will either be a great night out or your worst nightmare, depending on your age and potentially social class.
Drinks are relatively cheap, people are drunk and dancing and there are a lot of hen nights happening around you. Drunk bridezillas can be scary... There's a room with a cheesy colourful dance floor that plays 80s and 90s songs and one that plays more modern RnB tracks, hip hop and the latest charts. It's like a cheap student night but for older people.
If you like dancing and don't mind any kind of crowd I'd say go for it, otherwise you may want to go for another
Drinks are relatively cheap, people are drunk and dancing and there are a lot of hen nights happening around you. Drunk bridezillas can be scary... There's a room with a cheesy colourful dance floor that plays 80s and 90s songs and one that plays more modern RnB tracks, hip hop and the latest charts. It's like a cheap student night but for older people.
If you like dancing and don't mind any kind of crowd I'd say go for it, otherwise you may want to go for another
Irene L.
Mar 29, 2015
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My colleague suggested that we go to Sway on a Friday afternoon for fish and chips lunch. We originally wanted to go to Leon but the queue was so long!
When we got there, Sway was not busy and it was quiet. The waiter told us that they were having problems with their grill so certain items on the menu would not be available.
We ordered a plate of fish and chips each £8.95. The fish and chips was one of the worse I had ever had! There were still some bones in the fish fillet. The fish was not fresh. It definitely did not taste like cod but a cheaper species of fish, sold to customers as cod or
When we got there, Sway was not busy and it was quiet. The waiter told us that they were having problems with their grill so certain items on the menu would not be available.
We ordered a plate of fish and chips each £8.95. The fish and chips was one of the worse I had ever had! There were still some bones in the fish fillet. The fish was not fresh. It definitely did not taste like cod but a cheaper species of fish, sold to customers as cod or
Linzi M.
Mar 13, 2014
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'Well this place looks like a brothel'. My first thoughts upon entering Sway and they haven't changed much since.
This place just has 'chain-pub' written all over it, absolutely zero character but apparently huge pretensions. While we were there, they had a speed flatmating event on. Classy place. I hear it's a nightclub as well, shudder! The bathrooms definitely give that vibe off.
It's a big bar, so lots of space if you are in a group of people. They have red leather booths and a huge bar wrapping around. I spotted a lot of burgers and pub food zipping past
This place just has 'chain-pub' written all over it, absolutely zero character but apparently huge pretensions. While we were there, they had a speed flatmating event on. Classy place. I hear it's a nightclub as well, shudder! The bathrooms definitely give that vibe off.
It's a big bar, so lots of space if you are in a group of people. They have red leather booths and a huge bar wrapping around. I spotted a lot of burgers and pub food zipping past
Kathleen W.
Mar 22, 2013
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Amy S.
Feb 10, 2012
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Came to Sway for dinner (toptable- 50% off) before a show. It was a lot nicer than I thought it would be, however it took some time for them to find our table as they had lost our table allocation. We ordered a round of cocktails under happy hour (50% off till 7.30) and received our starter of garlic ciabatta bread. It was a nice starter, but strangely reminded me of popcorn... It is at this point when a bus load of school children came in. There were about 50 school children on a trip to London who all bowled in with the usual kids chatter. It made us feel a little like chaperones, being in a
Abdul K.
Jan 01, 2010
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I just spent my new years eve here, the memories are fresh and so is the pain so this is probably the best time to write this review.
The crowd are unfriendly, people barge past you without thinking twice, often trying to push you out of the way. Thank God I'm 6'2" and weigh 90kg (so I'm not that easy to push around), I wonder what little people must feel like.
I've been left with 3 cuts to my arm, some idiot decided it would be fun to throw a glass across the room on the dancefloor, have no idea who it was, it landed one someones head, got smashed and fell on my arm
The crowd are unfriendly, people barge past you without thinking twice, often trying to push you out of the way. Thank God I'm 6'2" and weigh 90kg (so I'm not that easy to push around), I wonder what little people must feel like.
I've been left with 3 cuts to my arm, some idiot decided it would be fun to throw a glass across the room on the dancefloor, have no idea who it was, it landed one someones head, got smashed and fell on my arm
Molly B.
Nov 05, 2009
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I'm sorry but I don't like Sway. There I've said it. Please can we stop having nights out here??!
The drinks are over priced to the max and the sort of people that you find here are usually on hen nights in policewoman outfits complete with plastic batons and mockney accents.
No, I don't want to do a £5 jello shot.
I dont want to dance to techno music on broken glass while being elbowed as miss overly-tanned makes out with mr overly-bejewelled.
I don't want to be compelled to smoke a million cigarettes so I can be outside of the place I paid £8 to get into (at a discounted
The drinks are over priced to the max and the sort of people that you find here are usually on hen nights in policewoman outfits complete with plastic batons and mockney accents.
No, I don't want to do a £5 jello shot.
I dont want to dance to techno music on broken glass while being elbowed as miss overly-tanned makes out with mr overly-bejewelled.
I don't want to be compelled to smoke a million cigarettes so I can be outside of the place I paid £8 to get into (at a discounted
