Northern Ride
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Northern Ride
We are continuing to follow the recent government advice and are open for sales, servicing and e-commerce. If you plan to visit and would like our dedicated time and best possible service please contact us in advance as for normal times. If you are collecting/browsing we are open as normal whilst taking into consideration social distancing measures.

We have carefully selected specialist brands in order to provide you with a complimentary selection of bicycles. Our aim is to provide access to cycling for all abilities; that is why we stock entry level through to elite level models. Contact us with your perfect specification and we will custom build a bike whilst maintaining a competitive price.
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Bianchi is the world's oldest bicycle manufacturing company still in existence. The company was founded in Italy in 1885. Bianchi has supported 15 grand tour victories and has the proud heritage of some of the most revered cyclists in history; Fausto Coppi, Marco Pantani and Felice Gimondi.

The current range of Bianchi bicycles boasts race thoroughbreds, sportive and endurance machines, alongside some class leading mountain bikes and stylish leisure bikes.Over 130 years since their creation they continue to produce some of the most exciting bikes available with their race-oriented Oltre and aerodynamic Aria road bikes, with new developments like their vibration-cancelling Countervail frame technology.
Bianchi are the worlds oldest bicycle manufacturer, established for over 130 years. Bianchi are a constantly a prominent force in the Tour de France with a vast wealth of race heritage from Pantani to Coppi. In the modern era Bianchi offer race thoroughbreds through to long distance endurance machines and now equipped with disc brakes.
Bianchi Via Nirone 7 | The address of Edoardo Bianchi's first workshop! Bianchi are known for their heritage and the Via Nirone 7 is at the forefront, utilising the same name as Edoardo Bianchi's first workshop in Milan; Via Nirone 7. The surprisingly responsive frame is built using higher quality triple-butted aluminium throughout with hydroformed sections to ensure the highest outcome of performance.
Bianchi Aria Disc & Rim 2021 | Aero road bike with disc brake technology. The 2021 Aria Disc delivers an aero, performance road bike at an affordable price with an updated frameset to incorporate disc brake technology. The Aria features aero tube profiling, rigidity and handling you would expect from a true performance road bike.
The new Bianchi Infinito XE is the new road bike from Bianchi perfect for Granfondo riders serious about performance and aesthetics. The geometry of the Infinito, the ultimate endurance model whose range is topped by Infinito CV, has been optimized in the WorldTour in the one-day classics, providing maximum performance with minimum stress for long distance.
Reviews (8)
David Patch
David Patch
Dec 25, 2021
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Recently had a new frame built up for me by Ash at Northern Ride, and he went above and beyond to make it happen. Took time to discuss new parts, explained the options to me, and then built a cracking bike. Even got a mini bike fit session thrown in to make sure the fit was perfect. Top class customer service.
Neil Jones
Neil Jones
Oct 23, 2021
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The guys at Northern Rids are first class, great service and advice. I’ve used their services twice now - once for a bike fit, and a second for a service. Both occasions I received professional service and charged reasonably. I’d certainly recommend them, and will definitely be using them again.
Thanks to Ash and my bike fit, I no longer have numbness in my feet and my posture is so comfortable, which has reflected in ride timings 👍.
Peter Hardgrave
Peter Hardgrave
Sep 11, 2021
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Just taken delivery of my Cervelo Caledonia 5 with SRAM Rival and Zipp 303s - brilliant service from Ash and his team at Northern Ride he provided excellent advice and updates throughout the lengthy (COVID induced) process. The bike fit together with Ash's expertise has ensured I now have a bike that is perfect for me in all respects,
Kevin Corston
Kevin Corston
Aug 11, 2021
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I have given this Bike shop 5 Stars as the service is outstanding, from Ordering my bike to collecting it Ash kept me in the loop On Collection he explained how the bike worked as this was the 1st Electric Cycle I have ever had.I live near Grimsby so it’s a Fair way to travel to Malton for a Bike but after meeting Ash it was well worth the Journey.Going forward I will be taking my bike back there for Service & Repairs I hope this feedback helps anyone thinking of buying a New Cycle from a shop with Excellent Customer Service.
John Breckon
John Breckon
Jul 29, 2021
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Kev and Ash service my bike every year, always comes back feeling like a new bike. They know their stuff and don't try and sell you stuff you don't need.
Chris Silcock
Chris Silcock
Mar 19, 2021
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Recently purchased a custom built bike. Ash was knowledgeable, flexible, responsive and enthusiastic. A pleasure to deal with. Would definitely recommend to anyone - regardless of budget or cycling experience.
Joe Wherity
Joe Wherity
Jan 03, 2021
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I bought a Focus Izalco Max custom build from Northern Ride a few months back. Brilliant service from start to finish. Ash responded to my numerous questions promptly and his advice on bike fit was spot on, making adjustments where necessary, all part of the service and free of charge. Any bespoke components were price matched with the cheapest online retailers.
Great selection of bike brands/components. Excellent customer service. Quality bike shop.
Steve Johnson
Steve Johnson
Jan 24, 2019
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I recently bought a Lapierre Sensium 500 Disc from Northern Ride. The whole experience was a pleasure. The bike fit ensured that the bike was a custom fit for me and the bike was delivered in excellent fettle.
Having ridden the bike for a fortnight I’m delighted with it and it meets my requirements for a light weight carbon bike suitable for the hills. The compact chain set matched with an 11-32 cassette ease the steeper climbs and the hydraulic disc breaks give confidence on the descents.
Oh, and the colour is gorgeous!
I’m happy to recommend Norther Ride and the Lapierre Sensium.