The Atlantis Bookshop
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The Atlantis Bookshop
Welcome to THE ATLANTIS BOOKSHOP, a family-run bookshop for nearly 100 years and the living history of magic. We are London's oldest independent occult bookshop. There's lots to discover here in terms of books, magicware, events and advice. Everything for the seasoned witch, right through to those of you who are just discovering magic for the very first time.

If you can't find what you need, please either pop in, there are many more things in our bookshop in London, or just email or phone us. We look forward to seeing or hearing from you soon. The Atlantis Bookshop is the home of living history of magic and we offer services across the whole world of the occult, including personal advice and help.
Services
The Atlantis Bookshop was established in 1922 by magicians, for magicians. It is the birth-place of modern witchcraft, with Gerald Gardner holding regular coven meetings in the basement of the Shop. The Atlantis Bookshop is owned by Bali and Geraldine Beskin, a mother and daughter partnership. They are proud to be 3rd and 4th generation practitioners and multi-generation booksellers.
How many people can say they were taught magic by their grandmother? Geraldine and Bali can both claim that as they are 3rd and 4th generation practitioners of the Artes Occultique. It is fashionable nowadays to say your grandmother was a witch - Bali's was, and plenty of people still remember her with great affection.
The Atlantis Bookshop was set up by magicians for magicians and we have kept it that way. It was founded in 1922 by Michael Houghton, a young Jewish lad full of drive, poetry, Theosophy and Magic and his great friend Paul Brunton. Michael Houghton ran The Atlantis Bookshop successfully until his death in the early 1960's.
We have plenty of books on practical alchemy and the results the contemporary alchemists are getting are impressive. Spiritual alchemy - where we perfect ourselves and transmute from base lead into golden spiritual beings - is a very rewarding road to travel. The armchair historian will be really spoilt for choice as the biographies alone make fascinating reading.
Crowley is a man everyone has an opinion of even if what they are saying is 100 years out-of-date. Love him or loathe him, the intellect of the man cannot be disputed and his influence on society in the 1960's hippie days, on Punk and beyond continues as his famous Do what thou wilt shall be the whole of the Law.
Reviews (13)
Jim Tubbs-Galley
Jim Tubbs-Galley
Jan 12, 2022
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Love this gem of a shop & friendliness... bought a wonderful tree tarot set ... and happy 100th birthday for 21st March 2022 🤗☘️💜
Oatmilkdylan
Oatmilkdylan
Dec 09, 2021
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Great selection of books on different topics surrounding myths and the metaphysical, lots of tarot and oracle deck as well as accessories, very cozy vibes :)
Marshall Hill
Marshall Hill
Nov 09, 2021
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An occult bookstore on the smaller side but boy is it packed with a lot- from garden magick, herbs and the like to deity, oracle and tarot decks. There's something for every practitioner (or enthusiast) to enjoy <3
Tarot Tatts & Tea
Tarot Tatts & Tea
Oct 21, 2021
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Fantastic book shop and fantastic owners. Mum and Daughter team, Geraldine and Bali have a fantastic collection of all things esoteric. They are welcoming, friendly and full of information when it comes to everything that scratches our 'Witchy Itch!' I will definitely be back đź‘Ť
Aruthena Davidson
Aruthena Davidson
Sep 17, 2021
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Fabulously Magical bookshop with a vast range of old and new books. Selection of Taro cards and gifts. Staff extremely knowledge and helpful. Disabilities not a problem and happily worked around.
Hannah Defries
Hannah Defries
Aug 29, 2021
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I utterly adore this bookshop!
The selection is amazing and I love how I go book-blind wanting to browse every single book
It's a treasure! Finding an independent shop of this kind, in this day and age, cannot wait to read the book I've bought and to go back asap!
Pongpunt Wongnongteoi
Pongpunt Wongnongteoi
Aug 09, 2021
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After visiting British Museum for whole day, our family walked to this bookshop and feel very impressive . When went inside, we could feel special atmosphere about this nearly 100 years of service. I like the motto of this shop “The Living History of Magic” and “by magicians, for magicians”. If you like the astrology, magic, and esoteric science, do not miss this place.
Sara Gonzalez Fernandez
Sara Gonzalez Fernandez
Jun 27, 2021
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The store was beautiful, the books were simply amazing and I totally recommend paying a visit to this bookstore.
However, I do feel I need to share this rather awkward experience I had a couple of years ago that left me speechless.
I had always wanted to visit the bookshop so once I did I really wanted to see it all! I was ready to make some purchases and after I spent a good while browsing, I had a few mental notes of which books I wanted to get.
The staff who was there asked multiple times if I was looking for anything in particular but I actually wasn’t, I was just looking around with so
Gail Cornwell
Gail Cornwell
Apr 14, 2020
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Brilliant, we thoroughly enjoyed our visit to The Atlantis Bookshop, wonderful books, magical atmosphere, very welcoming,⭐️ recommended Thankyou Geraldine Beskin.
Wilmar Taal
Wilmar Taal
Feb 01, 2020
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Geraldine and Bali are great, very knowledable about what they sell and just fun to be around. But the wealth of Atlantis is the assortment of books, objects and tarot decks they sell in a shop with such rich history rooted in British witchcraft and magic.
Francesca Moscetta
Francesca Moscetta
Nov 28, 2019
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I discovered this amazing book shop today while strolling around the British Museum and I absolutely fell in love with it. Great selection, amazing customer service, the place gives lots of good vibes. Will definitely come back 🌒🌕🌘 ~ the girl with laryngitis ~
Kevin Frest
Kevin Frest
Sep 27, 2019
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Great selection of hard to find Esoteric books, warm and friendly atmosphere, attracts the most interesting people.... the energy is magical A London classic!
Maya Sadarangani
Maya Sadarangani
Jun 14, 2019
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My favorite Esoteric shop! Geraldine and Bali are so lovely and most knowledgeable. A must visit when in London! ❤