Conception

Established in 2002, Conception Marketing was founded by Managing Director, Carole Myers, who wanted to create a specialist marketing consultancy for SMEs in the manufacturing and engineering sectors in the UK. The company has since gone from strength to strength, helping hundreds of companies grow, including industry leaders from the aerospace and automotive to metrology and energy sectors.

As we shift towards digital marketing, lead generation firmly remains one of our core services and continues to deliver impressive conversion-to-sale statistics. Lead generation begins with research; Conception works alongside our clients to develop a comprehensive insight and understanding of your business in order to determine the specific target audience, whilst creating a project brief and setting KPIs.

For businesses both new and well established, it is vital to have a sound understanding of the market, or markets, you operate within. This goes hand in hand with developing a clear picture of who your target audience is and knowing the most effective ways of communicating with them. Our market research services include web based, face to face and telephone-based research where required.

If you were to personify your brand who would it be? Creating a brand is not about designing an appealing logo, it is about understanding who your brand is and what it represents and communicating that through visual design. Conception's creative marketing services begin with an initial consultation to allow us to build a picture of your brand and your unique selling points (USP).

As specialists in the manufacturing and engineering sectors, Conception understands the importance of building brand visibility and networking with prospects. Exhibitions and events have remained a popular activity in the industry calendar for many years.

Our team has worked on some of the largest exhibitions across the UK and Europe, providing expert exhibition services to clients in the aerospace, advanced engineering, automotive, energy and heavy machining sectors to name a few.We understand that each client wants to maximise the opportunity to connect with prospective customers and ensure that all elements are in place, providing seamless operations behind the scenes.