Elegant Gowns
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Elegant Gowns
We enjoy getting to know our brides, but we want to let you know a little about us too. Elegant Gowns are a well-established bridal business situated on the Bristol Road South, Rednal, Birmingham. We offer a friendly and personal service in a relaxed atmosphere. At Elegant Gowns you buy brand new dresses, direct from the designers, not just off the peg stock.

As a bride or groom you can be assured of our dedicated attention, help and experience when planning your special day. We stock a wide range of beautiful wedding gowns from some of the finest bridal designers including Hilary Morgan, Tiffanys, Phoenix Bridal, House of Nicholas & Warren York. All gowns are available in both ivory and white, with a selection of other delicate colours also ready for you to try on.
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If you would like to leave us a review, please do so on our Facebook page, Google+ or using our Contact Form. My daughter and I had a fantastic experience shopping for her year 11 prom dress yesterday. The ladies were so. Thank you so much for your help with a dress to renew my wedding vows in the Caribbean in February not got chance to.
We offer a range of beautiful wedding dresses (bridal gowns) by some of the finest designers including House of Nicholas, Hilary Morgan and Tiffanys. All of our dresses can be ordered in white, ivory or a selection of other colours for you to try in sizes 6-30. If you would rather buy OFF THE PEG and take away the same day, we have gowns that start at just 450.00!
Hilary Morgan wedding dress range features designs that are beautifully made to suit almost any wedding. The classic lines, styles and tones of the current Hilary Morgan Bridal range suit traditional and contemporary weddings with a gracious ease that will please many new brides.

There's nothing like seeing and wearing the dress you desire, so call us today on 0121 453 0600 or send us a message online and let us know that you would like to try some Hilary Morgan Bridal Dresses in person.
House of Nicholas offer a huge collection of beautiful wedding dresses, created with a careful eye for detail. We offer a full range of sizes at our shop in Rednal, Birmingham and are able to cater for any special requests. We can make any alterations required and add details and effects as required.
Tiffanys Bridal offer a stunning range of beautiful wedding dresses which have proven incredibly popular with our Brides. Whether it is their impeccable designers or the sumptuous quality of the materials that Tiffanys incorporate, this range brings a consistent style to each bridal gown. Their luxurious creations include duchess satins, silky taffetas, iridescent chiffons and stretch jersey fabrics.
Reviews (9)
Ann Bailey
Ann Bailey
Oct 17, 2021
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I went with my daughter to Elegant Gowns October last year to help pick her wedding dress. Dawn and Julie were so helpful and offered guidance when ended. You only have to look at Louise on her wedding day to see how beautiful the dress and herself was.
Louise Marklew
Louise Marklew
Oct 11, 2021
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The ladies are amazing here at Elegant Gowns. I purchased my dress October last year just before lockdown and they couldn’t do enough for me. During lockdowns they kept in touch via email and as soon as we could come back into the shop they contacted me. This shop is just heaven on earth, you are made to feel so welcome nothing is too much for them. My dress was everything I wished for and I have never had so many compliments in my life, I felt incredible all day. Thank you for everything you have done for me this last year.
Selena Brown
Selena Brown
Sep 14, 2021
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Our Daughter and son-in-law had their wedding on Saturday 4th of September.. we had a lovely day Thank you for making the day extra special with the dress she chose
Louise Olivia
Louise Olivia
May 19, 2021
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Great shop, with amazing helpful staff, who helped me to purchase my perfect wedding dress.
Nikki Packham
Nikki Packham
May 13, 2021
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Lovely afternoon spent with Julie & Dawn choosing my daughter’s prom dress. Attentive and patient service, friendly and nothing too much trouble. Beautiful dresses to choose from
Lisa Clair
Lisa Clair
Aug 26, 2019
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Friendly ladies, excellent service, couldn't fault anything. Have come away with a lovely dress for my daughter's prom.
Cara Almquest
Cara Almquest
Jun 08, 2019
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Went here today to look at prom dresses. What an amazing experience....the staff were very helpful very patient and lovely people! And we did say yes to the dress !!!! Thankyou so much
Emma Johnstone
Emma Johnstone
Jul 31, 2018
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Fab friendly service . Had my wedding dress and bridesmaid dresses from here. Very helpful from start to finish. Lots of choice. My daughter has a prom dress fitting and they were more willing to put up with her fussiness. All made to feel very welcome. Would definatley recommend this place.
Sara Tuohy
Sara Tuohy
Aug 31, 2012
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I never imagined that finding my dream dress would be so easy. Originally I was only going to look at the dresses they had to offer but Jeanette the assistant was so friendly and helpful within minutes I was trying dresses on. Jeanette was so sweet and made me feel so comfortable. She picked out dresses that suited me and paired them with gorgeous accessories, she has a real eye. There is no pressured sale and the shop has beautiful dresses to suit all pockets. You can even pay for your dress a bit each month! I cannot recommend this shop enough, what I thought would be a stressful process, took