John Lambert Car Sales
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John Lambert Car Sales
Our operation has been built on the firm understanding that we would like to retain our customers for life rather than just the one sale. We are a truly family-run small business based near Tring, Hertfordshire, with family values and a friendly approach to the car buying process. We operate on low margins and will nearly always beat all the main dealers on price whilst offering a much more personal approach.

We offer a part exchange service and we can source just about any car if we don't have what you want in stock! All of our vehicles are carefully curated, handpicked with a lifetime of experience. No auction-hall purchasing here, all of our vehicles are bought from trusted sources and prepared to a high standard.
Services
Although you'll still feel the exhilarating buzz you get when purchasing your car from the main dealers, it will be that much more special when you realise that you're not helping pay for the salesman's Armani suit or the overrated percolated coffee. You can email us your requirements; we will then research the prices and contact you with a guideline.
It's where it all started with the Model-T, the first mass produced car that everyone could own, and it's gone so far in the past 100 years and been at the forefront of car technology and performance for a good proportion of that. You may have grown up with the iconic Ford Escort, or even started driving with the Ford Fiesta, but there's every chance you've owned a Ford at some point in your life.
Hyundai are most known for their economic and small range of cars that are designed for everyday use. They're efficient and easy to own, whether you need a small hatchback like the i10 for city living, or need more space and comfort for the longer journeys, in which case the i30 Tourer is the car for you.
With its roots back in the days of war and their use within the US Army to transport people and goods between battles, the Jeep has come to represent rugged transport and reliability. Jeep now produce almost exclusively SUVs and have kept right up with the latest technology and equipment to ensure their cars are perfect for today's roads.
If there's one thing that defines Mazda, it's the idea of style and reliability. The iconic MX5 is the top-down classic that has stood the test of time and just seems to get better with every new version.

However, Mazda has a wide range of cars on offer, from the Mazda 2, the small hatchback that's ideal for getting around town or the Mazda CX-5, the mid-size SUV with enough space for the family, and all the luggage needed to take everyone in comfort.For those who prefer a tourer, check out the Mazda 6, with luxurious ride and all the extras to make your long journeys a joy.
Reviews (10)
Mike Avraamides
Mike Avraamides
Nov 05, 2021
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Selling my used VW
When I decided to sell my car I contacted several organisations. Only Wizzle (now, I believe, Carwow) impressed me. They responded quickly and within hours I had received an offer. As I negotiated with the dealer, John Lambert Car Sales, Wizzle kept in touch and offered the reassurance that I could contact them at any time. I didn't need to, because my dealings with John Lambert were excellent in every way. I received a very fair price for my car, which was collected next day. John and his brother were thoroughly professional, friendly and helpful. I would be very happy to recommend
Samuel Price
Samuel Price
Sep 19, 2021
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First time buying a car at John Lambert Cars and found the whole experience fantastic. From the first time ringing up about the car, to handing over the keys. We were taken care of by James who was really friendly and gave us not one bit of pressure to purchase. As well as that, the car we bought from them was immaculate and obviously sourced carefully. They sorted out any issues and gave the car another clean before we took it away. Top place and highly recommend to anyone looking for a pressure -free, professional and highly quality used car dealership. Cheers
Alex Wzorek
Alex Wzorek
Sep 01, 2021
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I went to John Lambert as I have been looking for a BMW 120i coupe. Unfortunately the sport variant wasnt exactly what I was looking for. However, I have never felt so welcome at a dealership. James was extremely friendly, and didnt pressure me into buying the car if I wasn't 100% certain it's what I was looking for. About 25 minutes before we arrived, I called and asked to see a Mazda mx5 as well, as I was looking for one previously. It was no issue. They had both cars ready to look at by the time we got there. I got to try both cars to see if either of them were right for me.
Both cars we saw
Mark Collings
Mark Collings
Aug 25, 2021
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I brought a 2016 Audi TT 2.0 S-Line S-Tronic without viewing or test-drive, but purely based on the website advert along with trust and confidence in John Lambert Car Sales. The buying experience with James and the Team was fantastic - relaxed, comprehensive, even a personalised video tour around the car. Everything was catered for - with a service, full MOT, warranty, arranging tax and fuel for me to drive away, and the car was in gleaming reflective condition. With hindsight I did not ask key questions like Service History. But I had no concerns, for the paperwork and history all checks out with
Amanda Lovett
Amanda Lovett
Jul 24, 2021
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Sold a car to John Lambert Cars, this company is a pleasure to deal with. They were friendly, did exactly what they said they would do, a perfect experience. Would highly recommend them.
Helen Francis
Helen Francis
May 16, 2021
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I'd been recommended this business some time ago & thought I'd give them a call to see if they could help me find a suitable car for my daughters. I'm so glad I did! James actively looked for something suitable for them over a number of months that ticked all the boxes on my wishlist & he couldn't have been more attentive, pleasant and thoroughly helpful throughout, going above & beyond at every stage. We picked up the new car this week & are thrilled with it!! I wouldn't hesitate to recommend this dealership & will definitely be back next time we're looking to change one of the cars in the family
Aubrey Cable
Aubrey Cable
Apr 16, 2021
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Very happy experience with John Lambert cars. Honest and easy to deal with; there's no pressure to buy what you see. Six months warranty gives peace of mind, and they're more than happy to let you test drive a car. Very helpful if anything goes less than perfectly, too.
Sam Davies
Sam Davies
Oct 01, 2020
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I bought my first car from John Lambert Cars 17 years ago and it’s still going strong. They work really hard to find you a quality car and all at a good price. My dad has bought several cars from here and each time they really look after him with the right advice and excellent after sale service. He won’t go anywhere else! It’s great to deal with a business that’s so professional, trustworthy, reliable and super friendly.
Steve Lewington
Steve Lewington
Aug 31, 2020
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Surprisingly, with them being just down the road from us, we'd not come across JL Cars until now. We're really glad we did. They delivered a fantastic experience from beginning to end. James was so straightforward to deal with, knowledgable about the vehicle we bought and entirely trustworthy. We had been looking at local dealerships but the experience with JL Cars was so much better. We're delighted with our nearly new Mercedes and would not hesitate to recommend this outstanding small, family run business to family, friends or prospective customers who appreciate great service. Thanks guys!
David Boothman
David Boothman
Jul 25, 2020
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Very pleased with the car I purchased, it was an enjoyable experience.
More importantly, JLS quickly and efficiently sorted out a small problem under warranty.
Good service is best demonstrated when something goes wrong.
Thank you very much John & the team.