This season's colour palette is made up of a wide spectrum of hues, ranging from warm reds and yellows to bright greens and pinks to subtle blues and black. Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These smile-sparking clothes are ideal for wearing layer on layer.
In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colourful interior decor that makes it a breeze to style your own, unique dream home. Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden.
In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colourful interior decor that makes it a breeze to style your own, unique dream home. Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden.
Reviews (28)
Heidi Bolando
Jan 05, 2022
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This review is for the brand, not the shop. The colors and patterns are great but now that I have received my first dresses, I realize that the reason that the models in the photographs wear layers is because the fabric is so thin that you can see through it. Flimsy fabric for the high prices. I am disappointed and will not purchase from here again.
Helga Serengulian
Dec 22, 2021
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The clothes are unique, well made, prices are reasonable and shipping time is what you would do expect under today's circumstances. I read some of the reviews, and here is my rebuttal. The tops and dresses I received were made in Greece, India,..nothing came from China. Yes, the woven cotton fabrics are thin which is appropriate since the pieces are meant to be layered. The website and catalog clearly describes the type of fabric and fiber content. They could not have done a better job.
Returns and refunds take about four weeks.
Returns and refunds take about four weeks.
Maureen Grolnick
Nov 13, 2021
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Mary
Nov 13, 2021
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Kevin Vuul Bertels
Nov 11, 2021
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Kristen H.
Jul 22, 2021
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One of my favorite stores to hit up when I come to New York... Also an avid fan of ordering online. Had hoped to come in and try on some of the items I had spotted in the catalog but after almost 10 minutes of looking through racks and not being asked if I needed help with anything, or even having my presence in the store acknowledged, by either of the workers I decided I'd rather take my chance with an online order and left.
Not the experience I've had in the past so I was a bit disappointed
Not the experience I've had in the past so I was a bit disappointed
Peggy R.
Jul 07, 2021
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Love the colors and the fabrics are also good. I get a lot of compliments. However, when I returned some items by dropping them off at UPS, I never got a refund. My UPS tracking number said the items arrived at the destination 2 days after I dropped them off. So today I called GSjoden customer service. I was told they were "lost" but because of my call, I would get a refund in 5 days. I wonder if all return items get "lost" unless someone makes a call.
Marcia H.
Jun 22, 2021
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An update on my recent experience: Today I received notification that my money had been refunded for the huge overalls -- MINUS $8 for shipping. I sent an email, requesting removal of my name from their mailing list and I also have unsubscribed from future emails. I'm done with Gudrun Sjoden and I hope everyone will be aware of this experience I've had.
One more thing: Gudrun crows about her "green soul" but every item is in a plastic bag within a plastic bag mailer. How "green" is that? sheesh.
One more thing: Gudrun crows about her "green soul" but every item is in a plastic bag within a plastic bag mailer. How "green" is that? sheesh.
Michael Mastrogiacomo
May 27, 2021
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Maresa Corder
Aug 23, 2020
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Must be going out of business. Hours in NY store are less and less. NO customer service - all that is there is 1-877 number with recorded message to leave VM and someone will get in touch with you, then disconnects. Having spent >10K at your company this year, I expect some type of customer service. And why the heck isn't there any telephone capacity, Graham Bell in the 19th century proved that sound is faster than typing/writing messages and waiting for someone to read and respond to the message - need to innovate to the 20th century and get some real time phone assistance.
Carol G.
Apr 06, 2020
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I love the quirky designs and prints of Gudrun's clothes. Although pricey, I have splurged quite a bit in the last few years. In the last year the quality of the clothing has declined dramatically. I always wash the clothes on delicate and don't machine dry. Despite this treatment the stitching in non stress areas has unraveled on at least two items purchased in 2019.
I recently contacted customer service in an effort to receive credit for my 2019 purchases as described in "club membership benefits", they were rude and refused to help me.
The clothing designs are not complicated
I recently contacted customer service in an effort to receive credit for my 2019 purchases as described in "club membership benefits", they were rude and refused to help me.
The clothing designs are not complicated
Carol H.
Dec 20, 2019
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Jay F.
Sep 17, 2019
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Have not visited the Manhattan shop BUT their catolog is lovely. Some of their things not exactly fashionable for the Metropolitan area (only my opinion of course)...looks a bit too much like Heidi wear. However, I did order two linen dresses, tights and leggings (footless tights really) and kept everything. Ordered two sizes in each dress...they take 7.00 off to use their return label, but well worth it - a fortune to drive into the city from NJ just to go to one shop. Love the colors of their tights, comfortable and can't wait for new seasonal colors to be available. Will order again
Petra V.
Aug 17, 2019
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Carola Bartz
May 30, 2019
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A lovely store! I have been a Gudrun customer since the 1990s, but this was my first time in the NY store. Tasteful interior. The clothes are unique with lovely patterns and often organic fabric. I love that the designer doesn't care about trends but creates garments that are individual and for a wider range of women than just the 16-25 year old crowd with no curves. There is also a home goods section. Very friendly staff and calming atmosphere.
Yvette T.
May 20, 2019
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Fun clothing! I have quite a few things now from GS--I like them all. Interesting colors and easy to wear. Actually love the dresses...But, I have no idea if ANY of the things I sent back have been credited to my account--as you can't access an account online. I assumed they were being credited until I read a review so I now need to go and check all of my credit card statements.... so inexcusable that this has been a problem for at LEAST a year. This is what I have been getting on the website....when I look for information about my orders:
"Hold on - we're renovating my pages
Hello
"Hold on - we're renovating my pages
Hello
J. H.
May 06, 2019
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Noraleigh C.
Apr 26, 2019
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I ordered $463 worth of clothes from Gudrun Sjödén America back in March. I returned all items and have only received $47 back in refunds.
I have 12 email exchanges with customer service- a complete run around of nonsense.
I spoke with customer service over the phone a few days ago. The conversation was a Nightmare- the woman was condescending and disinterested. After being on hold I was told there was some type of glitch from finance... what?!
This is a ridiculous way to conduct business!
Bottom line- when will I receive my refund - I need and want my money back!
I have 12 email exchanges with customer service- a complete run around of nonsense.
I spoke with customer service over the phone a few days ago. The conversation was a Nightmare- the woman was condescending and disinterested. After being on hold I was told there was some type of glitch from finance... what?!
This is a ridiculous way to conduct business!
Bottom line- when will I receive my refund - I need and want my money back!
Nancy B.
Apr 13, 2019
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Janet S.
Apr 03, 2019
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Awful customer service. On the web page, to apply coupon...website doesn't validate..archaic design. Enter in a text box. Web page indicates the discount will be applied on the paper invoice with the shipment. Noticed my credit card was charged the full amount. Customer service chastised me for using a coupon that wasn't from their website. Was very difficult.
When I asked a supervisor to respond..least they could do was give me a small discount. I received a canned email lecturing me that I was supposed to only use their coupons. Escalated again with another canned response... never
When I asked a supervisor to respond..least they could do was give me a small discount. I received a canned email lecturing me that I was supposed to only use their coupons. Escalated again with another canned response... never
Harley M.
Mar 19, 2019
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Beautiful patterns, vibrant color choices, well made, nice fabric, comfortable, fun, unusual. Really love their inclusive vision of who might enjoy wearing their clothes--all female, but all colors and ages. Inspiring in an ageist culture. Service has always been personal, non intrusive, helpful. And their beautiful cloth bags for purchases are a delightful bonus!
Trinket C.
Jan 25, 2018
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After ordering from the catalog and returning a few items, as well as keeping some ( good experience no issues at all, credit was prompt )
I finally visited the store in NYC. OMG, great place. The sales assistants were very helpful with styling my choices and not pushy at all. The clothing can be sized up or down, depending on how you want it to fit, as it's cut very well with seaming and attention to details. Style wise you can go as funky or as practical as you want. Love the colors, patterns and designs. Bought 5 items when I only planned on 1. Thank you for a very fun shopping experience
I finally visited the store in NYC. OMG, great place. The sales assistants were very helpful with styling my choices and not pushy at all. The clothing can be sized up or down, depending on how you want it to fit, as it's cut very well with seaming and attention to details. Style wise you can go as funky or as practical as you want. Love the colors, patterns and designs. Bought 5 items when I only planned on 1. Thank you for a very fun shopping experience
Deidre W.
Oct 10, 2017
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I finally made it here and so pleased that I did. A lot of the clothing here is fun, some of it is whimsical and it's all super comfortable with many pieces feeling really well made.
I spent over two hours here and sales woman Betty was so incredibly kind and helpful. She took care to listen to my shopping needs of the moment and made me feel like a very valued customer. I walked out with a pair of pants, a skirt, two tops and some tights. I'll be back for sure!
I spent over two hours here and sales woman Betty was so incredibly kind and helpful. She took care to listen to my shopping needs of the moment and made me feel like a very valued customer. I walked out with a pair of pants, a skirt, two tops and some tights. I'll be back for sure!
Dale K.
Aug 03, 2017
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F. Moon
Jul 07, 2017
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Kalindi H.
Nov 23, 2016
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Addendum,
Though all were helpful in trying to resolve my double charge problem, I finally did speak to someone who understood the GS system well enough to just reverse the charge. She was extremely apologetic about the trouble I'd had and gave me a small credit bonus as recompense. Her courtesy and helpfulness was a soothing balm to my previous frustration with the store's Sweden-based financial operation. Thanks GS. Love ya!!!
Though all were helpful in trying to resolve my double charge problem, I finally did speak to someone who understood the GS system well enough to just reverse the charge. She was extremely apologetic about the trouble I'd had and gave me a small credit bonus as recompense. Her courtesy and helpfulness was a soothing balm to my previous frustration with the store's Sweden-based financial operation. Thanks GS. Love ya!!!
Tycho S.
Oct 07, 2015
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Clothes may be nice but worst customer service online EVER!!!!!!
I received an item as a gift and am unable to exchange without notifying giver even though I am willing to pay any extra costs. On phone was told they could help me, spent 15 minutes giving information then told no after all. Online received no response at all, sent another, and then got another response (also not helpful) in Swedish! Would never buy from this company.
I received an item as a gift and am unable to exchange without notifying giver even though I am willing to pay any extra costs. On phone was told they could help me, spent 15 minutes giving information then told no after all. Online received no response at all, sent another, and then got another response (also not helpful) in Swedish! Would never buy from this company.
Kellie P.
Apr 22, 2015
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I'm from the midwest. and discovered Gudrun Sjoden through an ad in the New Yorker. I love so many of the pieces...I'm actually interested in clothing again. The clothes are perfect for my style, age, comfort, and budget...well, okay, a little high but not completely out of reach. And I am actually wearing color. (My friends and family are SHOCKED!)
When my first order arrived, i was expecting to be disappointed...instead, I was nearly giddy! Now, when I have extra money, I am heading to the website. I look forward to visiting New York and actually shopping in the store.
Right now
When my first order arrived, i was expecting to be disappointed...instead, I was nearly giddy! Now, when I have extra money, I am heading to the website. I look forward to visiting New York and actually shopping in the store.
Right now
