I've been helping businesses of all shapes and sizes make the most of social media marketing for 10 years. I'd love to work with you. Explore my site to find out more. When it comes to social media marketing, I'm a true veteran! 10 years in the business has seen me work with everything from MySpace to Bebo and the modern giants of Facebook, Instagram, Twitter and beyond.
What can I do for you? I can create your content, manage and grow your audience, deliver high-impact paid social media campaings and make social media work its magic for you. Understand that social media is vital to the success of an event, but don't have time to focus on it? Let me help, pre, during and post-event.
What can I do for you? I can create your content, manage and grow your audience, deliver high-impact paid social media campaings and make social media work its magic for you. Understand that social media is vital to the success of an event, but don't have time to focus on it? Let me help, pre, during and post-event.
Services
Mike has helped us transform our Social Media. We have achieved exceptional growth in the number of followers to the pages as well as significant engagement as a result of the new approach to content. Creation of a global social media strategy, covering the Society's 19 worldwide territories. Liaising with all key internal teams to ensure activity matched the needs of the business.
I recently wrapped up a project with Balblair, a premium whisky brand with a brilliant heritage and a unique way of devising their whisky 'expressions'. I was tasked with revamping their social media activity, particularly focussed on their copy across Instagram, Facebook and Twitter.
It's highly important for me to be able to quickly understand the nuances of any brand, as without that, an outside-source can easily create content that comes across as inauthentic.I rapidly achieved this through a brand session and subsequent copy testing with the Balblair team. My content had to cover product, seasonal, heritage and process themes, each with their own unique messages.
It's highly important for me to be able to quickly understand the nuances of any brand, as without that, an outside-source can easily create content that comes across as inauthentic.I rapidly achieved this through a brand session and subsequent copy testing with the Balblair team. My content had to cover product, seasonal, heritage and process themes, each with their own unique messages.
When Simon from Isle of Harris Distillers Ltd approached me to review their activity to date and help devise an on-going social media strategy, I was delighted! I've worked on many a drinks brand in my time, but this had a huge pull - a brand new distillery on the majestic Isle of Harris, with an incredible story to tell and the products to match.
I held an initial consultation with senior members of the intelligentpos team, during which I gathered information on (among other things!), their plans for growth, the market, how they see the brand, their competitors, values and current marketing capabilities. From there, I held a workshop with further key members of the team, spanning marketing, sales and customer satisfaction.
Ewan McCowen, Head of Marketing at Float approached me with a clear aim of helping the cashflow forecasting app to extend their digital marketing activity via social media advertising - an area I have a great passion for, so of course, I said "yes please Ewan!". I termed this piece of work as a 'quick hit' strategy as Float were looking for something immediately implementable.
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