Sarah McDaid is an award-winning independent PR consultant in Edinburgh, with 13 years' experience of putting clients in the headlines. Sarah's work has placed clients on the front pages of the nationals, attracted thousands of people to events, helped clients raise thousands of pounds and created positive outcomes for businesses, organisations and causes across the UK.
McDaid PR's past and current clients include UK Research and Innovation (UKRI), Allied Irish Bank (GB), Compass Gallery, the Natural Environment Research Council (NERC), Heriot-Watt University, Narcissus Flower School, Victim Support Scotland, Windswept Brewing Company and Dovecot Studios. Her network and knowledge of the PR industry means if she isn't the right person for the job, she'll tell you who is.
McDaid PR's past and current clients include UK Research and Innovation (UKRI), Allied Irish Bank (GB), Compass Gallery, the Natural Environment Research Council (NERC), Heriot-Watt University, Narcissus Flower School, Victim Support Scotland, Windswept Brewing Company and Dovecot Studios. Her network and knowledge of the PR industry means if she isn't the right person for the job, she'll tell you who is.
Services
Sarah has placed clients in the Guardian, Times, Elle, Mail Online, Scotsman, Herald, Courier, BBC, STV, Reuters and outlets across the globe. She knows how to create a media package with impact, when it's time for an exclusive or a trade industry feature, and when carefully-commissioned photography will make the difference.
Sarah has worked with clients in a variety of sectors and excels at translating complex concepts for a mainstream audience. Previous clients include UK Research and Innovation (UKRI), Narcissus Flower School, Historic Environment Scotland, the army, Waitrose, REG Windpower, Colleges Scotland, Dovecot Studios, the British Geological Survey and Gordon & MacPhail.
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