The consultancy was founded in 1991 as a dedicated business to business PR agency to support organisations seeking engineering press relations and technology PR as part of their overall communications and marketing strategies.
Some twenty years on the business model of PR Options has evolved with the advances and changes that the new media provides, ensuring we can deliver our clients truly integrated communications - from strategic PR planning, pro-active press relations, technical writing and advertising as well as on-line marketing - in the UK and mainland Europe.
Some twenty years on the business model of PR Options has evolved with the advances and changes that the new media provides, ensuring we can deliver our clients truly integrated communications - from strategic PR planning, pro-active press relations, technical writing and advertising as well as on-line marketing - in the UK and mainland Europe.
Services
For publicity campaigns to be successful there should be clearly defined objectives. We work closely with our clients to help prioritise campaign goals around which a strategic communications programme can be structured. Many industrial organisations have drawn on our established communication skills and range of in-house services to create carefully integrated focussed campaigns.
Public Relations continues to be the most influential communication tool with regard to achieving company objectives and marketing goals. Public Relations, or PR, is about creating greater market awareness, protecting your name, improving customer perceptions, it is also about image and increasing sales opportunities.
At PR Options we specialise in delivering a highly effective yet factual engineering PR and technical press relations communication service. We have strong and established links with the trade and technical press, editors always accept our press releases for editorial consideration resulting in a high take-up of material.
We can undertake total management of your event, conference or seminar, from initial planning through to full implementation including venue reservation, invitations, developing presentation material, producing press packs, etc., or work in a support role, our involvement can be as little or as much as required.
Clients reap the benefits of more than 20 years of industrial knowledge, established media contacts, strong negotiation skills and careful budget control. The consultancy's specialisation within the industrial sectors coupled with our in-house creativity ensures that we bring together the words and imagery that will work in your specific market.
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