Rooster Punk is a creative storytelling agency putting the humanity and soul back into B2B marketing. How we helped develop a story-driven ABM campaign for KPMG that engaged key accounts and smashed revenue targets. In a world of funnels, engines, tech stacks, intent data and ABM we need to remember one thing above all else.
How we helped create a new purpose, story and brand identity for the equity crowd funding specialist, Crowdcube. Rooster Punk is an award winning, B2B Storytelling agency with a focus on transformational growth. We take a story-first approach to branding projects, content creation, campaigns, ABM and sales enablement.
How we helped create a new purpose, story and brand identity for the equity crowd funding specialist, Crowdcube. Rooster Punk is an award winning, B2B Storytelling agency with a focus on transformational growth. We take a story-first approach to branding projects, content creation, campaigns, ABM and sales enablement.
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7 years ago, we made one of those 'follow your heart' decisions and set up an agency doing something unheard of in B2B land - storytelling. Nothing gives us a greater sense of fulfilment than finding ways to build trust and drive conversation through the power of story. Great storytelling acts as bridge between the functional nature of what a company does and the minds of the customers it's seeking to serve.
How we helped create a new strategy, story and identity for the online protection company, Incopro. How we helped develop a story-driven ABM campaign for KPMG that engaged key accounts and smashed revenue targets. How we helped create a new purpose, story and brand identity for the equity crowd funding specialist, Crowdcube.
One of the ways we at Rooster Punk go about bringing Humanizing to life, is by using a brand personality archetype methodology, founded on the innovative work of Carl Jung. We all remember the anthropomorphic egg shaped character who sat on a wall and took a tumble in front of all those regal fellows on horseback, that's it, him.
Business as a Force for Good is one of Rooster Punk's core guiding principles. It's a rejection of the concept that capitalism cannot co-exist with caring. Because increasingly the evidence shows that long-term, sustainable and profitable growth comes from doing good. Doing good by staff and customers, good for communities, good for the planet.
Unleash the potential of every employee to make a meaningful difference by focusing on their own story and personal growth. Wellbeing is the foundation of your own personal story. If you want a life where you get to design it, live it with purpose and pleasure, where you master your health and your relationships, where you experience physical and emotional growth and know how to get tough when life gets tough, then wellbeing matters.
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