Stratique: marketing, lead generation and business development for manufacturing and engineering companies. Please call me back to discuss generating a steady flow of high quality leads for my business.* If your marketing spend is not generating a steady stream of new opportunities that convert into customers there is clearly something wrong.
Many manufacturing companies we speak to are frustrated at the effectiveness of their existing marketing, lead generation, telemarketing and web marketing activities - these activities are generating them a poor return on investment (ROI). What is worse, poorly qualified leads often end in negative ROI or a wild goose chase.
Many manufacturing companies we speak to are frustrated at the effectiveness of their existing marketing, lead generation, telemarketing and web marketing activities - these activities are generating them a poor return on investment (ROI). What is worse, poorly qualified leads often end in negative ROI or a wild goose chase.
Services
Coming from a background in corporate manufacturing, Stratique was established in 2003 to help manufacturing and engineering businesses who wanted better quality customers. The Stratique leadership team has a shared mission and vision to be known UK-wide as the go-to new business agency for manufacturing and engineering companies who want the highest quality sales enquiries without having to hire a multidisciplinary team.
The need to continually feed the sales pipeline is an increasing challenge for all companies, but the manufacturing sector is probably the hardest nut to crack. B2B lead generation is less glamorous than its retail or B2C cousins, and from a telemarketing and lead generation viewpoint, it is harder to attract first class people to work in these sectors.
Running any team successfully is never easy, but running a successful B2B telemarketing team is one of life's biggest challenges. Telemarketers think differently to most of us. They have tremendous resilience to cope with frequent rejection, they are totally results-focussed, they get a 'buzz' when they book an appointment, and a real kick from hitting targets.
If you want a steady stream of qualified sales leads or face to face appointments with the decision makers within the companies you want to do business with, then direct marketing could be for you. Direct marketing is at the heart of all our most successful lead generation campaigns.
Many manufacturing companies will spend little on their marketing or will waste it on exhibitions (without a system for follow-up), or on trade advertising in the hope that someone out there might have the time to read it.This is not the Stratique way. Direct marketing is without doubt the best approach for manufacturing companies wishing to find and convert buyers into paying customers.
Many manufacturing companies will spend little on their marketing or will waste it on exhibitions (without a system for follow-up), or on trade advertising in the hope that someone out there might have the time to read it.This is not the Stratique way. Direct marketing is without doubt the best approach for manufacturing companies wishing to find and convert buyers into paying customers.
All successful lead generation campaigns rely on high-quality data and LinkedIn is the best B2B database in the world. In the UK alone there are 28m LinkedIn users and it is the secret to finding the perfect customers for many sales teams. But where do you start?
You could do a lot worse than get help from Stratique, a highly experienced LinkedIn Marketing Agency with the ability to create integrated LinkedIn campaigns and run them for our clients.Many sales-people have attempted to use LinkedIn for B2B lead generation.
You could do a lot worse than get help from Stratique, a highly experienced LinkedIn Marketing Agency with the ability to create integrated LinkedIn campaigns and run them for our clients.Many sales-people have attempted to use LinkedIn for B2B lead generation.