Since 1972, Simpson Group has been providing award-winning print marketing campaigns to some of the biggest names in business. We are consistently investing in pioneering technology and client-benefiting services to ensure that we are the market leader in cutting edge Point of Purchase & Point of Sale.
We are even home to Europe's only simulated shopping mall - The Influence Mall! Through our dedicated CAD and Client Services teams, we will listen to our client's requirements, budget, pains and gains before presenting a well thought through solution. With an average service length of 15 years, our team is well equipped to advise on a vast range of printing methods for innovative and stand-out displays that produce impressive results.
We are even home to Europe's only simulated shopping mall - The Influence Mall! Through our dedicated CAD and Client Services teams, we will listen to our client's requirements, budget, pains and gains before presenting a well thought through solution. With an average service length of 15 years, our team is well equipped to advise on a vast range of printing methods for innovative and stand-out displays that produce impressive results.
Services
An FSDU (otherwise known as Free Standing Display Unit) is a flexible display product that is dedicated to highlighting key items and promotions, typically used within retail environments. Usually made from cardboard, FSDU retail display stands are a popular standalone retail display solution combining practical product storage with bespoke advertising space.
POS Displays, also known as Point of Sale, is a print marketing method used to elevate sales at places where a sale is likely to take place, such as a Point of Purchase. Point of Sale is not limited to just retail, however it is the most common industry to use a wide variety. For example, usually at the till point you will see CDUs (Counter Display Units).
Hanging Signs are mainly used to grab shopper's attention and they typically promote sales and special offers throughout the store. They also highly influence a customer's shopping experience throughout your store, creating a route for them to follow. If you're looking to drive last minute sales for a specific product or promotional deal, then Hanging Signs are definitely one of the best ways to do this.
Shelf Wobblers are attached to shelving units (and other surfaces) in a retail store so that they can advertise or promote product features and special offers to customers. Each Shelf Wobbler should fit in with your brand guidelines so that they don't look too out of place in your store - which is why all our Shelf Wobblers are fully customisable.
Counter Display Units (CDU) are a type of display unit that is usually positioned at Point of sale or point of purchase areas. They are usually situated near a counter and utilise space when it is limited, primarily used for promoting smaller products using euro hooks, tiered levels or a simple unit with eye-catching visuals.
