Beta Marketing
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Beta Marketing
To being competitive. Innovative services not yet available on the market, which can affect company efficiency, structure and organization. A sort of workshop organized for those who wish to innovate products and services by learning creativity-based techniques. Innovation hub: A sort of workshop organized for those who wish to innovate products and services by learning creativity-based.

The network's objective is to provide small and medium businesses with a single point of reference for requesting support. The commitment of Beta Marketing is specific to the field of research and innovation at the service of. It's not going to be your parents' retirement - rewarded at 65 with a gold watch, a guaranteed pension, .
Services
We plan marketing campaigns and strategies based on your budget, industry, geography, needs and opportunities. Then, we execute those campaigns, focusing on sales generation and a positive return on your investment. Whether your goal is to drive sales, drive engagement, spread awareness, spread love, increase loyalty or increase action, we will keep telling it whoever you want to reach.
We provide support for spin-off start-ups with commercial patent management. Moreover, thanks to our experience we are able to create great connections between companies, research centres and national or international data bases. Research for enterprise and enterprise from research.

These are the two paths along which entrepreneurs and researchers are supported by our team: both to innovate their production methods and to translate their academic entrepreneurial spirit into an actual business enterprise.We act as a catalyst between research centres and companies, in order to translate scientific research findings into innovative products and services.
In order to identify critical areas, a thorough analysis of the situation is conducted by means of company "check ups" and audits, which provide a snapshot of the situation and the circumstances and make it possible to analyse the company's specific strengths and weaknesses (SWOT analysis).

It is important for a company to be aware of its non-material wealth, from inventions to technical improvements, from trademarks to patents, to distinctive company logos, shapes, designs and software.A state-of-the-art approach which focuses on quality management. Designed to bring small and medium businesses closer to innovative working methods, it ensures greater effectiveness and efficiency in product development.
Our strategic planning process starts with getting a full understanding of your current situation, the market and your competitor activity. We review your business objectives to make sure your marketing goals are firmly aligned. We also audit your existing activity before recommending a marketing strategy that uses only the right channels to move your customers down the purchase path, so that you get the biggest 'bang for buck'.
At Beta Marketing, we conduct several workshops delving into your brand, who you are, what language you speak, why you do what you do in order to unveil who your true target market and ideal client is. Media strategy sets the foundation for an integrated, well-timed and well-planned PR campaign.

By combining multiple media channels including advertising, public relations, event management and social media, Beta Marketing will create a PR strategy that's tailor-made to meet your objectives and ensure maximum results.At Beta Marketing, we believe your marketing should begin with the end in mind.
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