There are two ways to undertake PR. There is the conventional reactive method where press releases and feature articles are written and distributed simply in response to events that happen - such as new products, new contracts and orders won, awards received, staff appointed and the occasional plant visit by a dignitary.
The second method is to be pro-active, to create opportunities to speak with and through the press for example when there is no event-driven news or when much greater and more powerful editorial coverage is required. This is the Turtle Consulting Group creative approach to PR.
The second method is to be pro-active, to create opportunities to speak with and through the press for example when there is no event-driven news or when much greater and more powerful editorial coverage is required. This is the Turtle Consulting Group creative approach to PR.
Services
Turtle Consulting Group provides high-level value-adding consultancy and related services to a wide range of clients in Industry, Business-to-Business, Technology, Internet and e-Business as well as specialist consumer areas. We are a network of highly skilled professionals with a wide range of expertise and experience to give you extra thinking, planning and execution power when you need it most.
Many prospective clients tell us that they have very little raw material on which to base PR. They are always amazed at how much we can discover, hiding below the surface in their organisation, that has real PR potential. The reason that we are able to achieve this is the methodology we use of probing into many different facets of your business.
We're completely results oriented at Turtle Consulting Group. We not only research and write your material, we put very significant effort into the actual placement of material with editors. We deal with editors exactly as your sales people would deal with their prospects and customers - taking time to understand what they need to satisfy the requirements of their readers.
Our success on behalf of our clients is significantly due to our use of working journalists in relevant sectors. The quality of information and active approach of the Turtle Group make them a reliable source of knowledge. I'd like to take this opportunity to thank you for providing outstanding support.
We met and evaluated many offerings, but from the outset it was clear that Turtle was not only going to do PR on our behalf but also demonstrated a commitment to learn and understand about our business. This ensured that they did not just advise us but became part of our team. With Turtle, I've always known what I'm spending and can effectively measure performance against it.
Reviews
Be the first to review Turtle Consulting.
Write a Review
