Our pop up store on Sloane Street is now closed and will be running as an online shop only. Please email info@williamandson.com to make enquiries and to place orders. Over the past twenty years, William & Son have remained true to the founding principles, earning Royal Warrant, an international reputation and, most importantly, a loyal clientele who continue to visit the store on Bruton Street in the heart of Mayfair.
The William & Son brand has grown to become Mayfair's go-to luxury destination for Town & Country living, the inspiration behind our first ever television advert. Wiliam & Son are delighted to collaborate with renowned glassmakers, the Ferro Brothers to create an exclusive range of vibrant vases, sculptures and bowls.
The William & Son brand has grown to become Mayfair's go-to luxury destination for Town & Country living, the inspiration behind our first ever television advert. Wiliam & Son are delighted to collaborate with renowned glassmakers, the Ferro Brothers to create an exclusive range of vibrant vases, sculptures and bowls.
Services
William & Son have a particular and definitively British take on the finest things in life. Founded in 1999 by William Asprey, a seventh generation member of the Asprey family, the company has grown to become Mayfair's go-to luxury destination for Town & Country living. From the finest jewellery and timepieces, leather goods and homeware we also produce impeccable attire and accessories for the field.
Country clothing for ladies who enjoy the great outdoors. Explore our range of women's country clothing made with impeccable tailoring and precision. From equestrian attire to ladies' shooting jackets and clothes, our pieces are made in England and designed to blend seamlessly with your day-to-day wardrobe.
Shop ladies' tweed trousers that merge fashion with function. Discover our wide collection of ladies' tweed breeks and shooting trousers made with unparalleled craftmanship and quintessential British style. Since 1999, William & Son has reimagined classic trousers into sophisticated pieces for the modern woman.
Elevate your wardrobe with luxury pieces made to last. William & Son has been creating ladies' field coats, town coats and safari jackets using timeless British techniques since 1999. Crafted from the finest materials, our sophisticated pieces make great choices for both field work and everyday wear.
Scottish knitwear with a modern twist. William & Son's collection of tunics and cashmere jumpers for women carry a lightness that can only be achieved using soft and luxurious fibres. Embrace sweater weather with our range of ladies' cashmere jumpers, roll neck bibs, silk sweaters, and cashmere tunics.
Reviews (9)
Lindsay Douglas
Oct 01, 2019
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Excellent experience, wonderful and diverse range of upmarket merchandise. Spoke at length with Ian Andrews in the gun room, Nanako Nakamura on jewellery and silver and a full tour of the first floor with Ashley Thomas.
Great selection of boutique items at numerous price points. Beautiful guns both new and pre-owned. Especially liked a very versatile necklace that combines with a bracelet with detachable drop gem tassels.
LOVELY collection of glass, board games and bedroom items. Really took to an expresso cup designed for use on a yacht.
Great selection of boutique items at numerous price points. Beautiful guns both new and pre-owned. Especially liked a very versatile necklace that combines with a bracelet with detachable drop gem tassels.
LOVELY collection of glass, board games and bedroom items. Really took to an expresso cup designed for use on a yacht.
Lambert Stewart
Oct 25, 2018
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Today I visited this establishment and was met by a most,rude and hostile shop assistant. He demonstrated a blatant disregard of common courtesy and a shocking lack of customer service. I have my own Company and have been dealing with both members of the public , celebrities and members of the Royal family for many years,and if a member of my staff had behaved in such a manner as that assistant,severe disciplinary action would have been taken. It appears that this Company's standards have plummeted since their last positive review.
Louise Cox Chester
Sep 08, 2017
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Port Isaac
Jan 26, 2017
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Luxury retail at its worst. Watch sales man unmotivated with an absolute negative mental state. Every single information coming from that voice was negative and not welcoming. To much trouble to ask for a price - had to find a price list. He was so arrogant that I had to ask "are you the owner of the business?" He replied: "No, I am an employee. But if you want to see the desired watch in real in this shop you have to pay the list price 30.900 GBP (!) none refundable. If you don't like that, I'll suggest you phone around some other retailers or travel to the manufacturer in Switzerland." The atmosphere
Jo White
Jul 01, 2016
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Gabriel Devaux
Jan 30, 2016
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Loved my experience in this luxury store. Beautiful boutique with the most fantastic products. And the staff are incredibly friendly and helpful. I had my engagement ring made there. They made it completely bespoke for me. I got to choose my own diamond, the designer designed a completely new ring for me and they had it made in their workshops in London, all within my budget. I got a lot more for my money then anywhere else on Bond Street... I am definitely going to get my wedding list done in this store. And hopefully buy myself a nice watch from there soon. I couldn't recommend enough.
Alex Hale
Dec 13, 2015
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Troy Lynch
Jul 03, 2015
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I visited William and Son for the first time in December to do some Christmas shopping. Firstly I’d like to comment on how immaculate the store looks and the great atmosphere I received as soon as I walked through the door. The service was outstanding, I bought numerous gifts from different departments – each of the sales staff were not only kind and helpful but had superb knowledge of the stock and I found everything I needed with ease. Thank you William and Son, I will be back very soon!
Nicola West
Jul 22, 2013
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