The Brand Surgery
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The Brand Surgery
Hi I'm Vicky Vaughan FCIM FInstLM, a creative Chartered Marketer and Managing Director of The Brand Surgery, established in 2002. I have 30 years experience in creative design, marketing and coaching and am pleased to work with some of the UK's leading companies including Stagecoach South, Stagecoach North East, Paula Rosa Manhattan, Nestle, Suzuki GB Plc and Royal and Sun Alliance.

The BIG QUESTION is, should I be speaking as 'I' or 'We' when writing this website? Generally I work alone and as you can see from the portfolio, I have the expertise and experience to build strong brands. However for large projects, I collaborate with a team of trusted professionals. I have found this to work extremely well because it means The Brand Surgery can provide tailored solutions at competitive prices.
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The post Learn how to grow your brand using The Diderot Effect appeared first on Business Branding, Rebrands. You know, when you buy something new, then you feel like you need to buy something new to match it. That's called The Diderot Effect, and this is Denis Diderot. This blog teaches you how to grow your brand ethically, using The Diderot Effect.
Do you wish you could motivate people to be as excited as you about your vision and ideas?. If you can answer YES to at least five of these questions, then this course is designed for you, and it is my mission that by the end of this course, that people will always say YES to you.

This course is designed for CPD BOCCFEPs - Business Owners, Coaches, Consultants, Freelancers, Entrepreneurs and Professionals who would like to boost their personal and business brands.Us BOCCFEPS are united us is our commitment to continuously improving our expertise and know-how, but we may need to bring that expertise to life, so we can motivate, inspire and persuade others around us to take a desired action.
3 x 121 marketing coaching session - how to keep applying your learning to your own business or to shine in the workplace - Take your assignments to the next level. 32 marketing psychology concepts to boost your personal brand and business brands. We explore each concept and then apply them to your business, so your brand is growing from the third lecture.
Ever wonder how some people have just got it? Well can have it too! Are you a BOFEP - that's a Business Owner, Freelancer, Entrepreneur or Professional. Then your business is a reflection of you, your thoughts and actions.

Earn CPD points while our experienced, accredited, Masters L7 qualified, Chartered Marketer, Coach and Mentor guarantees to enhance your personal brand using creativity, technology alongside traditional and modern marketing psychology techniques.Once your personal brand is shining, we can work on superpowering your business brand.
Brand archetypes are 'categories of personalities' that we tend to associate with - we tend to think, feel and perceive in certain ways according to our archetype. Jung was the original creator of archetypes, however, Mark and Pearson (2001) took Jung's archetypes one step further and created the twelve brand archetypes which are grouped under four categories: Stability & Control, Independences & Fulfilment, Risk & Mastery, Belonging & Enjoyment.
Reviews (1)
Calum MacNeil MacLeod
Calum MacNeil MacLeod
Mar 21, 2014
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Fantastic input from The Brand Surgery looking forward to seeing end result