Welcome to our website, we are excited to open our shop to a wider audience. We constantly add new products to the site and if you are interested in any items not shown please contact us and we'll endeavour to upload the product where possible.

Instep Dance Shoes & Dancewear has been trading for over 25 years, first established in 1994, during which time we have gained an excellent reputation for providing our customers with a combination of the best price & personal service that we can offer.We are a family run business which has decades of experience in the dance, fitness and gymnastics industry.

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Reviews (11)

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Anuj Mishra

Jan 13, 2022

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Ordered some canvas ballet shoes which were too small when they came. Spoke to a lovely lady on the phone who quickly arranged for an exchange, which came within 5 days!

Laura Thompson

Oct 25, 2021

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I needed a catsuit for daughters exam, at short notice, was so thankful that instep dance was there for me to rush to and they had exactly what I needed.

Nicola Jones

Jul 15, 2021

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An extremely helpful and friendly lady (I believe the store owner) helped us to choose the perfect tap and ballet shoes today. She was able to size my daughter up accordingly just by looking at her! She was very knowledgeable about all things dance and we left with a very happy, kitted out 7 year old! Super service.

Eleanor Clark

Jun 27, 2021

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Travelled from Cambridge for my daughter and her friend’s first pointe shoes. A lovely friendly welcome and a knowledgeable and thorough fitting. The lovely location with easy parking, coffee and craft shops was an added bonus. Thank you!

Sarah Whearty

Jun 06, 2021

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Jo and her team are all very knowledgeable. Providing excellent customer service with an extensive stock range. Highly recommend a visit

Kay Beighton

May 09, 2021

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Lovely shop and really helpful, great if you’re struggling to find larger size men’s ballroom shoes

Brigitte Duffy

Feb 10, 2021

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The ladies in here are always so helpful, patient and encouraging 😃 You get a fabulous service 😃

Chloe O'Driscoll

Nov 28, 2020

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Ordered a Christmas hamper box from instep and the products and service was amazing! Thank you so much Jo, I’m sure my little sister is going to love her present 💕

Leah Parker

Nov 16, 2020

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Brilliant, fast, online service during the current lockdown. Perfect stocking fillers and the most comfortable mask I’ve found. Thank you very much x

Charmaine Damiral

Apr 19, 2019

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Great service was recommended this shop , and so happy for the recommendation .

Amy Louise

Sep 19, 2018

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Well stocked store, helpful staff. My twins were fitted well for shoes, and sized up for outfits. They didn't have the right size in the required colour leotard- so ordered in for us for collection in a few days. Very easy service! Good prices too.