SEO is a long term investment in a brand's digital visibility. Understand your most valuable client or customer keywords and build a well structured web site that sells what you offer! Don't leave your digital marketing success to a vague gut-feeling, use our audit services to get the numbers and data that will improve your conversion rate!
What gets measured gets improved! When you or your customers are in a clearly defined location, a locally focused digital marketing strategy will be essential for success. Get found in the results on important mobile searches! However good your website, you are condemned to obscurity or constant paid advertising unless you gain digital authority!
What gets measured gets improved! When you or your customers are in a clearly defined location, a locally focused digital marketing strategy will be essential for success. Get found in the results on important mobile searches! However good your website, you are condemned to obscurity or constant paid advertising unless you gain digital authority!
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Engage: The right offer and the right language to engage the visitor and keep them on your site before they get a sniff of the competition. That website that you invested hundreds - maybe thousands of pounds in; needs to do its job and attract more customers! If it's not generating fresh leads and new customers.
Does your website talk to your customers' or is it just you: shouting out what you think customers should know about your business? Customers aren't interested in your view of the world. They only care about the help you can give them to satisfy their wants. Tune your website in - optimise for customer searches!
The choice of search terms to target is crucial, because some of them are so competitive, that clawing your way to a first place listing is unattainable for most smaller enterprises. That applies whether your campaign is targeting a prominent place in local listings on mobile devices, or you are wading in full bore, with a large budget pay per click advertising campaign.
Your business clearly needs an online presence that can attract new clients or customers to you It is important to understand what's working digitally and where your important areas for improvement lie. It is fortunate that digital marketing is much more measurable than older, more traditional forms of marketing.
Content is everything you produce on and offline which can be used as an opportunity to capture your audience. The idea of content covers everything you produce online; whether that's the page content of your website, the 140 characters of a fully-loaded tweet or the dreary self-conscious live streaming video of your wilting 5 leaf salad when you did that 1st gruesome experiment with "Faceache" Live!
Reviews (1)
Kathreen Burns
Nov 12, 2021
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Fabulous!!! I know nothing about IT, so SEO made no sense to me. But, I am so pleased I got Ray's help. I have a holiday cottage with my own web site. The work Ray has done has driven loads of direct bookings my way. It has saved me 25% commission on bookings through a third party. Highly recommended
