Paolita Boutique
Call now
Call now
Website
Call
Paolita Boutique
Inspired by traditional costumes worn by strong female figures of nineteenth-century Greece. This era saw many heroic women in leading roles, both fighting for and often funding the Greek fight for independence. These mothers, daughters, wives, traders and companions are the remarkable and powerful women who have inspired Paolita's Founder and Creative Director, Anna Paola, to design this latest collection, which also marks the brand's 10th Anniversary year!

With the launch of our new HYDRA 2021 collection, we talk you through what it means for us to be sustainable in 2021 and our pledge to continue to innovate and create our products in a way that is kind to you and our planet.The PAOLITA team are so delighted to announce our latest collaboration where we will be donating 100% of proceeds to MANA.
Services
Paolita, is a British premium swim and resort wear brand, based in London and founded in 2010 by Anna Paola. At its core, Paolita is a brand ushered by both an insatiable desire to travel the world and an absolute necessity to look effortlessly chic while doing so. The brand takes inspiration from the multicultural buzz of London, the laid back lifestyle of Greece where Anna Paola grew up, and the warmth and spirit of South America.
Inspired by traditional costumes worn by strong female figures during the revolution for Greek independence from the Ottoman empire, 'Hydra' is a striking and vibrant collection of versatile swim & resort wear pieces, designed for the beach and beyond and incorporating a brand-new Sustainable Swimwear range.
Our Core Classics are fresh and summery. They can be worn with any print or worn exclusively on their own. These versatile hues are a staple in any summer wardrobe, easily taking you from day to night. Read about our pledge to continue to innovate and create our products in a way that is kind to you and our planet.
In Africa, art is but an expression of the creator's soul force. Intricately designed masks depict ancestors and spirits, colourful patterns on clothes reflect the vibrancy of the surrounding nature, folktales set in fantastic worlds bring pride and belonging, music captures the essence of life in a rhythm.
Paolita's Spring-Summer collection, 'Mexican Riviera', takes you on an exciting journey through mainland Mexico; where the cultures of three continents have collided to create the unique Mexico of today. Untangle a rich tapestry, woven together by European, North African and pre-Columbian influences, that over hundreds of years combined to form Mexico's vibrant, energetic and spirited identity.
Reviews (7)
Sierra Reese
Sierra Reese
Mar 30, 2021
Report
I’ve loved Paolita suits for years. The quality is amazing and the styles are always on point with the trends but timeless at the same time! And even though I’m all the way in California, the shipping is always super quick. I love that they’re starting to carry more clothes, too. I just ordered the Ismini top and it’s light and soft and the pattern is gorgeous (as usual!)
Deena Shuhaiber
Deena Shuhaiber
Dec 23, 2020
Report
Love the brand and everything it represents. They have pieces to suit pretty much all body shapes. Their patterns are to die for, but more importantly the bathing suits really do last! I own over 5 bathing suits purchased over 3 years, and I still wear all of them. Staff are extremely helpful and the new store in nottinghill is just gorgeous. A lot of effort was put into the brand and the shopping experience....
Janemarie Mazoudier
Janemarie Mazoudier
Nov 24, 2020
Report
Lovely clothes but really bad customer experience. Staff did not know product and did not know how the till worked! Frustrating but got there in the end.
Antonia Dheere
Antonia Dheere
Sep 14, 2020
Report
Fantastic store, really beautiful designed and laid out. The swimwear and clothing is really high quality and stunning. I have quite a few pieces from the brand and they are all favourites.
Amanda Zafiris
Amanda Zafiris
Aug 12, 2020
Report
Paolita’s exquisite designs are truly unique. I love that the products are inspired by, and represent the founder’s Greek and Mexican heritage - her swimwear strikes the perfect balance between classic elegance and bold expression. The store on Westbourne is beautiful too!
Chelseigh Hacker
Chelseigh Hacker
Aug 05, 2020
Report
Such a beautiful shop, the staff were welcoming and helpful especially when requesting different sizes, I was even lucky enough to meet the owner/designer while in store. I love my swimming costume, looking forward to the next chance I get to wear it! Thank you!
Monica Irani
Monica Irani
Jul 06, 2020
Report
Incredibly well made pieces that last! Beautiful prints, and thoughtful designs. Love being in their Notting Hill shop, feels like being on holiday.