How to set up a successful copywriting business - fast. The lessons I've learned on your course helped me and my client land a long term project for an insurance company. We'll handle their email campaigns, articles, landing pages and hopefully a white paper. A 'How to write' course that takes you step-by-step until YOU can write B2B sales copy instinctively.
Lots and lots of real-life downloads. He made the course engaging and interactive by answering our questions to help clarify and apply what we are learning. The most important element are Live Case Studies! The specific examples of materials and the results delivered for clients was the MOST important element A.
Lots and lots of real-life downloads. He made the course engaging and interactive by answering our questions to help clarify and apply what we are learning. The most important element are Live Case Studies! The specific examples of materials and the results delivered for clients was the MOST important element A.
Services
I work with agencies and I work directly with clients. Look around my site and you will see that as a UK-based freelance copywriter I write sales brochures and I write newsletters. I am especially strong writing copy for B2B companies, including IT, pharmaceutical and logistics/supply chain organisations.
I write brochure copy for the whole spectrum of organisations. A brochure copywriter for IT companies, pharmaceutical companies, local accountants, design agencies, logistics companies, public sector and not-for-profit organisations. Just about everyone, in fact. Whether you are a one-man-band or a big name multinational, I can add real value.
I write Business-to-Business (B2B) copy around 95% of the time. When I do write copy for the consumer maketplace, it tends to be complex products - such as the 'car insurance comparator' website I wrote for a subsidiary of Simply Switch. And within the B2B environment, there are some sectors that I have specialised in for years.
Case studies are the ultimate testimonial. They can be used as mailers, as part of your PR campaigns, in newsletters and on the web. Copywriting On Demand is one of the UK's leading companies that write case studies. I have written thousands of case studies. I interview your customers with sensitivity, with a real knack for uncovering the most positive story.
Timescales were tight and that's why it was important to select a self starter who understands the finance industry, understands search optimisation and who has an engaging style. The entire website copy was written over a three week period, all delivered on time, to a fixed budget and with minimum fuss.
Reviews (6)
Arian Bahrami
Dec 22, 2016
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Damian Klimek
Oct 19, 2015
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Rob'S. Decorators
Sep 07, 2015
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Rob's Decorators have been working with Peter at Ideaswise Copywriting since 2009 - over six years now - for sales collateral and website copywriting, including SEO guidance. We're very happy with the service, and look forward to working with Ideaswise Copywriting for a long time to come.
Rob's Decorators
Rob's Decorators
Redlet
Jan 21, 2015
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Where as my review will not be as articulate as Peter's work that he has done for us, I have always been very pleased with what has been produced. He has written various pages of our website and helped with the wording of leaflets and also mailings.
I have on occasion phoned Peter for some advice of a service I have been using and he has always been helpful and although not strictly part of his business he does seem to go that extra mile for us.
We will soon be contacting Peter again for more copywriting services.
I have on occasion phoned Peter for some advice of a service I have been using and he has always been helpful and although not strictly part of his business he does seem to go that extra mile for us.
We will soon be contacting Peter again for more copywriting services.
Maria Larrain
Nov 26, 2013
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I receive many emails from companies offering SEO services on a daily basis. Not knowing who to contact or how SEO/ copywriting actually works, I was looking for someone to advise me on how to improve and optimise my website who I could trust. I needed someone who would understand the needs of a small business like mine and its potential to maximise its presence on the internet, including social media. I was very lucky to come across Peter Wise. I gave me very thorough and easy to follow advise and I saw an immediate effect on the traffic coming to my site, and those clicks turning into real clients
Paul Rafter
Jun 21, 2013
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I have been using Ideawise for several years for a lot of our new website copy. Peter is extremely diligent and always comes with positive and new ideas on where and what we should be concentrating on. His input and work has directly increased the traffic to our website and helped increase enquiries and at the end of the day the all important revenue generation.
Peter prepares well for meetings and thus brings new approaches and suggestions to always bettering our current website traffic levels. I fully recommend his work and character.
Peter prepares well for meetings and thus brings new approaches and suggestions to always bettering our current website traffic levels. I fully recommend his work and character.
