Platinum Alloys
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Platinum Alloys
Here at Platinum Alloys we have a real passion for alloy wheel refurbishment, from the outside it's easy to think that all wheel repairs and refurbishments are the same but they're not. We have a team of highly qualified technicians dedicated to each part of the refurbishment process from the removal of the existing coatings on the wheel to the powder coating and diamond cutting.

We only use the very highest quality equipment and products to achieve the very best finish possible, we actually follow the same processes that the manufactures use to ensure we achieve a consistent, durable, premium finish time after time. Established in 2000 we provide alloy wheel refurbishment to the most prestigious car dealerships throughout Wiltshire and neighbouring counties as well as a wide variety of private customers.
Services
Having great looking wheels can dramatically change the look of your vehicle and our wheel refurbishment process is as thorough at the start as it is precise at the finish. We check every wheel for buckles or twists before we. With the current condition of the UK's roads it's becoming more and more common to see buckled wheels, we are seeing more and more pothole damaged wheels that require our straightening services.
Here at Platinum Alloys, it's incredibly important for us that, not only do we provide the very best in alloy wheel refurbishment services, but also the best before and after sales service we can. Our customer and sales support team are committed to providing you with all the support you will need.
After lots of planning, structural alterations and fair bit of blood, sweat and tears, we're very pleased to announce that we've just completed the next stage of our expansion by adding a second wheel refurbishment production line. It's almost identical to our existing wheel line so we now have the capacity to produce twice as many wheels as we could before.
Reviews (9)
Liam H.
Liam H.
Jan 27, 2022
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I went to Platinum Alloys to have tyres fitted so cannot comment on their ability to fix damaged wheels. However, if you have bought some nice new wheels and you’re worried about the standard tyre fitters damaging them then I would highly recommend Platinum Alloys.
I spoke to Teresa over email and she was very helpful and quick with responding. I was expecting to have to leave my wheels with them overnight but the team quickly put the tyres on in less than 30 minutes and the wheels are unscathed.
Great service even for something small like fitting tyres. I’ll definitely be using them when
Samantha Woodward
Samantha Woodward
Jan 24, 2022
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Wow! Absolutly amazing service. Was seen instantly by Trevor who grabbed my wheel out of my car (rim was split by pothole). I am self employed and this was for my taxi, with a busy week ahead. A lovely lady took my details and I was told it would be done in one day. Got home and within 1 1/2 hours had a phone call saying it was done. I cannot fault the service or price. Will absolutley recommend them and will use again as I have silly low profile tyres! Thank you.
Martyn Franklin
Martyn Franklin
Nov 21, 2021
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Very bad service this time.
Third time using them, previous good, but this time, awful, dangerous infact. Was told job was completed, collected finished wheels and tyres. I go to fit them and two wheels not balanced at all. I ask this to be checked and THEN I'm told they couldn't balance two wheels due to tyres being too heavily out of balance.
At no point was I told ANYTHING about this, only my motor trade experienced caught this.
If I had been an ordinary member of the public who knew nothing about cars then I could of fitted seriously dangerous tyres so far out of balance they could easily
Jered Bolton
Jered Bolton
Jul 22, 2021
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As you can see from the photos my 18 year old Golf alloy wheels were in a pretty bad state. Two of the wheels were so bad that they would completely deflate in about 2 days. Platinum alloys did an amazing job - the wheels look like new and I no longer have to pump up the tyres every time I use the car.
Matthew Kerr
Matthew Kerr
Jun 10, 2021
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Absolutely fantastic job done on the wheels on my wife's car. Supposedly refurbished by the garage we bought the car it soon became apparent it was not a good job. This is the 3rd set I've had done by Platinum, wouldn't go anywhere else for wheel refurbishment. Big thanks to all the staff, great customer service. Big shout to Vicky for all the help.
David White
David White
Jun 08, 2021
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Another superb job done by Platinum Alloys, they've done my wheels 3 different colours over last few years and Scott the owner is very honest and looks after returning customers 👍👍
Jon Mitchell
Jon Mitchell
Apr 08, 2021
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I never right reviews, however on this occasion it was a must! If you are looking for somewhere to get your Alloys fully refurbished then you have to give these guys a call. I have a set of very rare TVR alloy wheels that are over 30 years old, the staff are amazing after the first phone call I sent a selection of photos and got a call back from Liam saying he would gladly do the work as he has seen these before. He really knew his stuff when it came to the wheels even asking what factory colour black I wanted. I can not thank Liam at Platinum Alloys enough for the amazing job he has carried out
Rosie Wilson
Rosie Wilson
Dec 31, 2020
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Excellent service, super easy to use their service, plus they helped load and unload the wheels from my tiny car!
Wheels are pristine as expected, beautiful work.
Matt Pettitt
Matt Pettitt
Aug 12, 2020
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I don't live near Platinum Alloys (actually around 90 miles away) and there are many businesses that can refurbish wheels more local. However, I heard such good things about these guys that I decided to get in touch with them.
I needed all four of my Gallardo Split-Rim Callisto wheels refurbished as they were all kerb'd pretty badly. I was also considering changing the colour from silver to black.
They were easy to deal with from the outset and made several suggestions as to what I should do. I dropped the car off and left it with them for a couple of weeks. During that time they sent me photos